Apparel for every occasion
Two friends, and a single hat to unite them both. Or so we believed – it turned out we were in it for the long haul, and are determined to transform menswear for the better.
The fashion industry has relied on unsustainable business practices for far too long. We aimed to transform and question that.
"If you overcome that feeling of fear, that sensation of taking risks, truly extraordinary things can occur."
Zhao Yang, entrepreneur and investor